Here at Meridian, we know a thing or two about packaging design. Over the past 25 years, we have built up a huge wealth of packaging know-how and are perfectly placed to help advise you as you begin your packaging journey. We want to work with you to produce beautiful packaging and to make this a straight-forward and enjoyable process.
The first step begins with a conversation, an initial discussion to determine what you hope to achieve with your product packaging. Our designers are on hand to help advise you on every aspect, from designing eye-catching graphics to creating highly functional packaging.
What is Packaging Design?
Packaging design is the process of creating everything you see on the outside of a product. It’s often the first thing a customer sees before they know anything about your brand or the product, so it plays an important role. Get this right and you’ll give yourself a huge advantage to stand out in the marketplace.
What Makes ‘Good’ Design?
What constitutes good design will vary depending on what is being packaged. Different consumer products have different goals for their packaging design. Good packaging design will be eye-catching, visually appealing and memorable. It also has to align with the product and target market. If you make a specialised e.g. organic soap; then we can help you communicate this through the choice of board, print and typography.
Investing in high quality materials alongside beautiful artwork will create a desirable product. By ensuring you accurately communicate the use, quality and style of the product and business, you will successfully attract the consumers attention.
Where Do I Begin?
The initial design and prototype stage is where the creativity begins and where we put our expertise into action. Whether you need a product to withstand the rigours of couriers or a unique graphic design created, we’re here to help!
Product development and prototyping is one of our key strengths and is delivered by our team of friendly and knowledgeable experts who can help with both the constructional and graphic design elements of your project. Once we identify your needs, you are on your way to creating a successful product.
Get in Touch
If you have a packaging project in the pipeline, why not get in touch and experience our positive, collaborative approach first hand?